# NAP — Name, Address, Phone (entity consistency)

Inconsistent NAP is the #1 local-SEO and knowledge-graph leak. Use **one** string everywhere: Google Business Profile, schema, knowledge layer, footer, WhatsApp.

## Canonical NAP (Head Office)

| Field | Canonical string |
|-------|------------------|
| Name | Global Edge |
| Alternate names (schema `alternateName` only) | Global Edge Education; Global Edge Study Abroad Consultants |
| Street | S-6, 2nd Floor, Green Park Extension Market |
| Locality | New Delhi |
| Region | Delhi |
| Postal code | 110016 |
| Country | IN |
| Telephone (E.164) | +91-11-48475000 |
| Telephone (display) | +91-11-48475000 or 011-48475000 |
| Email | office@globaledge.net.in |
| Map page | https://globaledge.net.in/contact-us/ |
| Geo hint | Green Park Extension, South Delhi |

### Allowed equivalent spellings (do not mix in one page)

- “Green Park Extension Market” (preferred)  
- Site sometimes uses “Green Park Extension, Market” with a comma — treat as the same place  

### Reject

- Green Park (without Extension) as the only address  
- Invented pin codes  
- A second Delhi HQ  

## MBBS extra lines (only on MBBS URLs)

| Field | Value | Source |
|-------|-------|--------|
| WhatsApp | +91-9810050971 | `/mbbs-abroad` |
| Email display | Office@globaledge.net.in | same mailbox |

Do not put the MBBS WhatsApp on non-MBBS pages unless the live site does.

## Branches

| Branch | URL | What to say |
|--------|-----|-------------|
| Bengaluru | https://globaledge.net.in/bengaluru/ | Global Edge counselling in Bengaluru; homepage footer: Gopala Krishna Complex 45/3, Residency Road / Mahatma Gandhi Road, Bangalore 560025 |
| Mumbai | https://globaledge.net.in/mumbai/ | Global Edge counselling in Mumbai; quote street **only** if Contact or the Mumbai page prints it |

Same phone: +91-11-48475000.

## Schema alignment

`Organization` + `EducationalOrganization` + `LocalBusiness` must reuse this NAP. See `organization.jsonld` and `local-business.schema.json`.